A small guide to the world of big research

  • 5 SWOT Analysis Examples for Students

    5 SWOT Analysis Examples for Students

    Introduction As a student, it is crucial to have a comprehensive understanding of your strengths, weaknesses, opportunities, and threats. This understanding is not just for academic purposes, but it also plays a significant role in personal and professional development. This is where SWOT analysis comes in. SWOT analysis is a strategic planning tool that helps…

  • What’s your competitive advantage in the market?

    What’s your competitive advantage in the market?

    In the dynamic and often cutthroat world of business, having a competitive advantage is not just beneficial, it’s absolutely crucial for survival and success. A competitive advantage is the unique factor or set of factors that sets your business apart from the rest of the pack. It’s the special sauce that gives you an edge…

  • How do you determine the target audience of a business?

    How do you determine the target audience of a business?

    Determining the target audience of a business is a crucial step in developing effective marketing strategies. By understanding who your target audience is, you can tailor your messaging and advertising efforts to reach the right people at the right time. In this article, we will explore various methods and strategies to determine the target audience…

  • What is the best tool to monitor competitors on social media?

    What is the best tool to monitor competitors on social media?

    In today’s digital age, social media has become an integral part of any business’s marketing strategy. It allows companies to connect with their target audience, build brand awareness, and drive sales. However, with the increasing number of businesses using social media, it has become crucial for companies to monitor their competitors’ activities on these platforms.…

  • When would you perform a SWOT analysis? How is it done?

    When would you perform a SWOT analysis? How is it done?

    A SWOT analysis is a strategic planning tool used by businesses and organizations to identify their strengths, weaknesses, opportunities, and threats. It provides a comprehensive overview of the internal and external factors that can impact the success of a project, product, or business. In this article, we will explore when it is appropriate to perform…

  • Mastering SaaS Competitor Research Strategies

    Mastering SaaS Competitor Research Strategies

    In the fast-paced world of Software as a Service (SaaS), understanding your competition is crucial. This article will delve into the importance of SaaS competitor research, competitor monitoring, and competitor tracking. We will explore how these strategies can help SaaS companies stay ahead of the curve and maintain a competitive edge in the market. Understanding…

  • The RICE Framework: A Case Study in How to Prioritize Software

    The RICE Framework: A Case Study in How to Prioritize Software

    When it comes to product management, one of the most important things you need to do is prioritize your features. This can be difficult, especially when you have a lot of ideas and not enough time or resources to implement them all. In this blog post, we will introduce you to the RICE Framework: a…

  • User Personas: How to Create Them and Why They Matter

    User Personas: How to Create Them and Why They Matter

    If you’re running a business, then you know that understanding your customers is key to your success. But how can you understand your customers without talking to them? One way to get a better understanding of your customers is through user personas. In this blog post, we’ll discuss what user personas are, how to create…

  • 5 Rules for Design Research: How to Conduct Effective User Research

    5 Rules for Design Research: How to Conduct Effective User Research

    Design research is a critical part of the design process, but it can be difficult to know how to conduct effective user research. In this blog post, we will discuss 5 rules for design research that will help you produce better results. By following these rules, you will be able to create designs that are…

  • 5 Competitor Research Tools That Will Help You Stay Ahead of the Curve

    5 Competitor Research Tools That Will Help You Stay Ahead of the Curve

    If you want to stay ahead of the competition, you need to know what they’re up to. Here are 5 competitor research tools that will help you stay ahead of the curve.” In business, it’s important to always be aware of what your competition is doing. This is especially true if you want to stay…